Chennai, 21st April 2014 – Zebronics today announced that Mr. Vikram Kalia joined Zebronics as Vice President of the company. He will be heading the business development team at the company head quarter in Chennai.

Mr. Kalia hold a experience of over two decades in this industry. His area of expertise includes product development, team building, strategic marketing plans and channel sales. At the moment he would be taking care of speaker division of the company and further down the line developing new product range for the company.

“We are thrilled to have him on board” said Mr. Rajesh Doshi, Director Purchase and marketing, Zebronics. “He has joined the company at very critical junction of time, we have very ambitious plan this financial year for business development and expansion, Mr. Kalia bring his incredible experience to the company.” Mr. Doshi added.

On commenting on his joining Mr. Kalia said,“ Any organization’s growth is always a result of good teamwork and Vision. What we will be looking forward is to divide our business objectives in short term and long term goals and thus making a workable strategy for us keeping a horizon of 2 yrs and 5 yrs. Overall business hygiene needs to improve and strategies to be aligned with future that IT industry holds”. “On the Business development front there will be overall revamp with bringing more cities under effective coverage and strengthening our base in other regions. New product verticals will be added and the ones with the potential will be optimized.”, he added.

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